The Music School Bangalore Celebrates World Music Daywith Flipkart on Instagram Live

19th June 2023 | Instagram Live : Flipkart x The Music School Bangalore

On World Music Day 2023, The Music School Bangalore (TMSB) joined forces with

Flipkart, India's biggest e- commerce marketplace, for a special Instagram Live session celebrating the joy, power, and transformative potential of music.

The collaboration brought together two very different but complementary worlds, India's most recognised online marketplace and one of the country's most internationally connected contemporary music institutions, in a shared celebration of a day that belongs to every musician, every music lover, and every person who has ever felt the pull of a melody.

World Music Day: A Global Celebration

World Music Day, celebrated annually on 21st June, is one of the world's most beloved cultural events, a global invitation for musicians of every level, every genre, and every background to share their music with the world.

For TMSB, World Music Day has always been more than a calendar date. It is a reminder of why the institution exists; to give every person who loves music the tools, the training, and the platform to express themselves fully and confidently through their art. The decision to mark the occasion with a live collaboration with Flipkart was a natural one.

TMSB x Flipkart Post

World Music Day deserves to be celebrated loudly, publicly, and in front of the largest possible audience. And with Flipkart's enormous reach across India, this session did exactly that.

Why This Collaboration Mattered

Flipkart's involvement in this World Music Day celebration was significant for a simple reason, it placed music education in front of an audience that extended far beyond TMSB's existing community.

Millions of Indians interact with Flipkart every day. Many of them love music. Many of them have thought about learning an instrument, developing their voice, or pursuing music more seriously, but have never taken the step. A live session on Flipkart's platform, celebrating World Music Day and featuring TMSB, put the possibility of professional music education directly in front of people who might never have encountered it otherwise. It was a reminder that music is not just for the professionals. It is for everyone. Beginners and seasoned musicians alike. Students and working professionals. Those who have always dreamed of learning and those who are ready to take their talent to the next level.

TMSB on a National Stage

The Flipkart collaboration was one of several moments in 2023 that placed TMSB on a national stage, alongside the institution's participation in Palm Expo Mumbai, India's largest professional audio and music trade show, in May of the same year.

Together, these engagements reflected a deliberate and important dimension of TMSB's identity, as an institution that does not simply exist within the walls of its Bangalore campus, but actively participates in India's national music and cultural conversation. World Music Day 2023, celebrated live with Flipkart, was a vivid expression of that identity.

Music for Everyone

At TMSB, the belief has always been simple; music is not a privilege reserved for the talented few. It is a language that anyone can learn, a skill that anyone can develop, and a source of joy and expression that everyone deserves access to.

Whether you are picking up an instrument for the first time or pursuing a professional career in music production, audio engineering, or performance, TMSB exists to meet you where you are and take you as far as your ambition will carry you.

World Music Day 2023, celebrated with one of India's most loved brands, was a reminder of exactly that.

To learn more about TMSB's courses and programs,

visit www.themusicschoolbangalore.com or

call +91 7848828829